Having over a decade of experience, I've honed my skills as a creative and strategy professional, seamlessly transitioning from advertising to the fast-paced app world with Getir, where I further developed my leadership and stakeholder management skills.
Most recently at TikTok, I support the growth of the creative ecosystem, leveraging my understanding of internet culture and platform dynamics to guide clients toward impactful creative and business results.
WORK EXPERIENCE
TikTok Creative Consultant 6/2023 - Ongoing
TikTok Creative Strategist 6/2022 - 06/2023
Getir Creative Manager 01/2021 - 6/2022
TBWA\Istanbul Sr. Digital Copywriter 05/2019 - 12/2020
Rafineri Sr. Digital Copywriter 02/2017 - 04/2019
McCANN Istanbul Digital Copywriter 08/2015 - 12/2016
Grey Istanbul Copywriter 03/2013 - 02/2014
W+K Amsterdam Creative Intern 08/2012 - 12/2012
Miami Ad School Coordinator 03/2011 - 08/2012
TBWA\Istanbul Jr Strategic Planner 01/2010 - 07/2010
Saatchi & Saatchi Istanbul Strategic Planning Intern 08/2009 - 10/2009
EDUCATION
2012 - 2013 Miami Ad School Istanbul - Creative Program
2008-2009 BTME - Business & Technology Management
2006 - 2010 Yeditepe University - Business Administration Department
CERTIFICATION
Tableau 4/2025 Business Intelligence Analyst
Adobe 4/2025 Gen-AI Content Creation
Google 3/2025 Project Management
TikTok 12/2024 Media Buying
AWARDS
11/2024 TikTok Ad Awards // The Trendsetter // NIVEA
11/2024 TikTok Ad Awards // Community Core // NIVEA
6/2023 MMA Smarties Awards // Instant Impact / Promotion // UNILEVER
6/2023 MMA Smarties Awards // Integrated E-commerce / Innovation // UNILEVER
6/2023 MMA Smarties Awards // Social / Influencer Commerce // UNILEVER
12/2019 Crystal Apple // Media / Creative Usage of Video Platforms // PEGASUS AIRLINES
10/2019 Crystal Apple // Integrated Campaigns - FMCG // ETİ
10/2019 Crystal Apple // Film - TV & Cinemas / Food // ETİ
11/2019 Felis Awards // Brand Experience and Activation // TURKCELL
11/2019 Felis Awards // Usage of Digital Platforms // PEGASUS AIRLINES
07/2019 InstaChamps Awards // Creative IG Story // TURKCELL
02/2019 Mixx Awards // Interactive Content - Gold MIXX // PEGASUS AIRLINES
02/2019 Mixx Awards // Launch Campaign - Gold MIXX // PEGASUS AIRLINES
02/2019 Mixx Awards // Mobile Campaigns - Bronze MIXX // PEGASUS AIRLINES
02/2019 Mixx Awards // Digital Brand Integration - Bronze MIXX // PEGASUS AIRLINES
11/2018 Felis Awards // Integrated Campaigns / Telecommunication // TURKCELL
11/2016 Felis Awards // Craft Mastery / Usage of Technology // BEKO
11/2016 Felis Awards // OOH / Billboard // MIGROS
10/2016 Crystal Apple // Digital - Breakthrough Usage of the Medium // BEKO
10/2016 Crystal Apple // OOH - Corporate Social Responsibility - Grand // MIGROS
10/2016 Crystal Apple // OOH - Corporate Social Responsibility // MIGROS
10/2016 Crystal Apple // Sosyal Medya / Real-time Creative Content // BEKO
10/2016 Crystal Apple // Creative Usage of Social Media Platforms // BEKO
10/2016 Crystal Apple // Social Media / Creative Application / Silver // BEKO
10/2016 Crystal Apple // Media / Usage of Web - Bronze // BEKO
10/2016 Crystal Apple // Radio - Bronze // HISTORY FOUNDATION
09/2012 Clio’s Key Art Advertising Awards // Innovative Media // PARAMANOUNT PICTURES