Brand: Akbank
Agency: TBWA\Istanbul
Media: Digital
Creative Director: Arkın Kahyaoğlu
Creative Group Head: Ufuk Işık
Creative Team: Berkin Dalgıç, Yağız Akgün
We’ve launched Akbank FAV the youth banking program of Akbank with great news. The news was so great that young people who hear about it levitated. And one of them became a viral sensation and made it to national news. Right after that, we released 6 Instagram Stories for young people who’ve just heard about FAV’s offers and levitated too.